Digital Health's Commercial & Business Impact: Measuring What Matters For Life Science Companies

In today’s fast-moving digital health landscape, traditional engagement metrics fall short in capturing true commercial value. Join leading experts as they go beyond download counts and app usage metrics to explore proven frameworks for measuring real business impact across branded companion products, above-brand solutions, and PDURs.

This dynamic discussion will tackle:

• The challenges pharma companies face in aligning stakeholders
• Demonstrating ROI
• Defining success over the long term.