Written by Simona Nucera | Sep 17, 2021, 12:38:10 PM
Matt Norton, VP of Marketing & Commercial Development, talks about Co-creating, partnering, and licensing DTx: The trade-offs for pharma on responsibilities, risk, and retaining commercial control:
What are the trade-offs and potential downsides
What is the right mix to build success: responsibilities, risk, and commercial control
Our experience and learnings from the co-creation of DTx