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The Next Generation PSP – eyeforpharma Webinar

Traditional Patient Support Programs – with their focus on branded medicines, interactions at pre-determined points and only a basic grasp of technology (such as the use of non-personalized, interruption-based reminders) – are, frankly, struggling to meet patients’ true needs.

And they’re simply not good enough anymore.

Jim O’Donoghue, President of, S3 Connected Health will join a panel of experts from Novartis, UCB and Shire to discuss how to bring the next generation of PSPs to us more quickly.

Sign up to the free webinar here

Make sure you too are part of the conversation where we:

  • Discuss how to integrate patient input systematically into program development, so that we avoid designing from the medicine’s point of view.
  • Review the efforts to incorporate patient experience into value decisions and establish what works
  • Talk about whether you should own your PSP at all – or if the responsibility should lie with the health system, with technology companies or with a consortium of pharma companies working in tandem.

Join us on 30th August and don’t worry if you can’t attend live, we will send you the recordings anyway if you register.


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